Thursday, May 20, 2010

Service providers must adjust strategies as consumers turn to alternate sources for video & online media

Key industry executives will address recent shifts in consumer video and online viewing habits at CONNECTIONS™: The Digital Living Conference & Showcase. These changes in consumer behavior are forcing service providers to expand and enhance their business strategies for connected CE, online video, and other value-added services.

Nearly 20% of U.S. broadband households have a PC-to-TV connection, and the vast majority is using this DIY solution to stream online video.

Over one-half of U.S. households don’t know their broadband speed. Broadband has become a commodity, and service providers are in a position where they have to talk about additional services, including TV Everywhere and tech support. It can be a difficult transition, but they are in an excellent position to leverage their existing customer relationships and take the lead in the digital living ecosystem.

CONNECTIONS™ is the premier event for research and analysis of connected home technologies and digital living solutions, including multiple speakers and attendees representing service providers and their partners.

The conference features sessions on evolving carrier strategies and service and partnership opportunities in response to new consumer behaviors and connected CE:

For more information about the CONNECTIONS Conference, visit www.connectionsus.com.
Bookmark and Share

No comments: