Enhanced digital lifestyle offerings and alternative revenue models are keys to growth
The number of IPTV subscribers will reach nearly 60 million worldwide by year-end 2011, spurred by both aggressive and reactionary telco tactics, according to IPTV: From Quadruple Play to Multiplay. This new report from Parks Associates, which provides forecasts and analyses for the worldwide IPTV market, predicts television choices for European consumers in particular will expand greatly in the next several years, due to a growing number of IPTV providers per country, a surge in digital terrestrial offerings, and a resurgence of cable providers in certain markets.
IPTV: From Quadruple Play to Multiplay covers IPTV deployments in 20 nations and profiles nearly 60 providers. It also examines key IPTV technology, including middleware, applications software, and conditional access providers.
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