Wednesday, May 30, 2007

Web 2.0: From Innovation to Service

Hello CONNECTIONS Readers. Blogging live from the Midwest...this is Andy Angelos of American Venture Magazine and editor of Venture Midwest. Thanks to the CONNECTIONS staff for allowing guest contributors to provide commentary on the diverse elements responsible for digital living. Barring any censorship or blog related injuries, I hope to emerge as a constant contributor to the CONNECTIONS platform.

One of the topics scheduled for the upcoming CONNECTIONS Europe in Berlin is entitled "Social Media and Web 2.0: Ramifications for services." The transition to Web 3.0 or a Semantic infrastructure is already common fodder in the blogosphere, but as CONNECTIONS identified - the utilities developed during the several years of 2.0 are now ripe to enhance traditional Internet services.

Examine this blog for example: Conferences are typically events uniting individuals from various fields and locations to discuss a subject of common interest and relevance. After the event, continuation of the presented information is reliant on the attendees. Will they share the information with colleagues? Will the discussed concepts appear in future business ventures? Or will the collective knowledge dissipate during the return flight?

Establishing a community surrounding a conference establishes both a pre-market and post-market for the previously ephemeral event. Want to know who else is attending the event to structure your networking? Then visit the blog and read comments, posts, scheduled speakers, etc. Similarly, summarized information appearing post-event allows for additional consumption and promotes easy dissemination to interested individuals unable to attend the event. Web 2.0 keeps CONNECTIONS connected year round.

Add some live twitter feeds from the event, keynote podcasts available to registered members only after creating a profile, video blogs of product demonstration...the CONNECTIONS blog transforms into an event in itself. Thanks for reading!

3 comments:

Andreas said...

Hi Andy,

I like the way you think. The approach to conference content is changing once social Web media is added to the mix. On that note, it certainly has changed your business. Print publishing will never be the same again. If similar changes occur inside the industry conference arena, this could be interesting.

Andreas

Dad said...

Andy

Interesting viewpoint, but we are leaning toward complete recluse virtuality replacing the good old handshake. Well, not exactly, but events still provide that face to face truthfulness and potential deal making that is accelerated versus phone calls and emails. A complete virtual conference w/ today's video conferencing operations would be a great test.

- tjo

andyangelos said...

Thanks for the comment Andreas...concerning the publishing industry, the influx of user generated media has drastically altered the landscape. I attempt to navigate the alterations by examining the differences in data, knowledge, and information. Each category continuously expands on the web, but provides little use to consumers without aggregation and definition from publishing industry professionals. As the conference industry undergoes more ubiquity, professionals will still be required for guidance and expertise through immense clusters of information. This is probably better suited for an entirely different post.