The Connected TV Strategy panel at CONNECTIONS™ features Mike Harris, CEO, AnySource; Matthew McRae, Vice President, General Manager of Advanced Platforms, VIZIO; and Russ Schafer, Senior Director, Product Marketing, Connected TV, Yahoo!
Their session on Wednesday, June 3, will examine the television’s role as a multimedia access platform. The role of the television in the home will expand as more sets come with Internet connections, which link these devices to online content sources. This opportunity prompts questions on how consumer electronics manufacturers will build scale, create new revenue models, and market and sell advanced televisions.
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