Wednesday, October 13, 2010

Parks Associates presents new consumer research on video services and set-tops at CONNECTIONS™ Europe

Ericsson, Widevine, Bestv, Veveo, Zeitera, and IP Vision will participate in an executive session discussing interactive TV services and other value-added services at CONNECTIONS™ Europe, November 15-16, Amsterdam.

The session “Next-Gen Video Services: Personalization and Flexibility” is one of multiple sessions at CONNECTIONS™ Europe, hosted by Parks Associates, featuring consumer data and insights about new business strategies to differentiate TV offerings.

The interactive session includes the following participants:

-- Eddie Abrams, CEO, IP Vision
-- Giuseppe Flores d'Arcais, CEO and Founder, Bestv
-- Dan Eakins, CEO, Zeitera
-- Daren Gill, Vice President, Product, Veveo
-- Erik Kruse, Strategic Marketing Manager, Senior Expert Consumer Behavior, Ericsson AB
-- Doug Light, Senior VP of Business Development and Sales, Widevine

Consumers want services such as video-on-demand through their existing set-top boxes. Blending broadcast with IP and value-added services such as 3D, widgets, interactive advertising, video mail, caller ID, and interactive gaming is a key strategy for providers to maintain revenues in an increasingly competitive market.

For information or to register, visit

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