Irdeto has cut a deal to provide Australian pay-TV provider Foxtel with cutting-edge content management solution to protect a range of online content initiatives under development. The objective of the exercise is to enable Foxtel to offer subscribers enhanced entertainment offerings and premium content on new media platforms that include downloads to PCs.
One of the challenges posed by the project was to integrate new online delivery systems while ensuring that the pay-TV company’s existing workflows and systems functioned without interruption during the transition. Moreover, Foxtel’s range and volume of video and metadata coming in from various internal and external sources also needed careful synchronisation with online services.
Irdeto has established for its client simple but powerful custom interfaces requiring only a small team to ingest, repurpose and publish hundreds of hours of broadcast content across a wide variety of formats, enabling delivery to Foxtel’s online services and partners, as well as elsewhere.
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